Quarterly Scientific-Research Goljaam

The arts are born out of the artist’s mind within the milieu of the culture of the period and the social environment. The craft of carpet weaving is no exception, as it is influenced by intellectual and cultural trends. Certain arts such as the art of the carpet have a very long life and have gone through the ages, while they are still alive. Such arts have obviously been influenced by various approaches and beliefs of each period, or have collaborated with various cultures due to the prevailing conditions. Symbolism is an integral part of Oriental art, and Iranian art and the art of the carpet, but at times we come across naturalism also. Therefore, the influence of naturalism on the art of the carpet is worthy of study. In this study using the library research method the hypothesis that “a kind of naturalism has been influential on the art of the carpet” has been tested. This study of the art of the carpet of the Islamic period has analyzed the available texts and pictures of carpet motifs and has confirmed the above hypothesis. The trend of naturalism in the Iranian carpet of the Islamic period has developed through the art of the royal courts since the Safavid period. It continued its development on the basis of Islamic ethics and culture through the Qajar period. However, since the Pahlavi era Western naturalism has influenced the art of the carpet also. In recent years, due to acceptance of Western culture as a result of the open door policies of the second decade since the revolution, as well as the propaganda programs of Western culture targeting Eastern countries, manifestations of Western naturalism in various arts including the carpet has increased.

Symbolism and love of beauty are two fundamental particulars of human kind having special effects on his works of art. Carpet, particularly in Iran, has been one of the grounds of manifestation of symbols and carpet patterns represent symbolic designs. This study is an effort to study this issue, especially in the Safavid and Ghajrid eras which are considered to be the flourishing age of Iranian carpet. Written references as well as 80 pictures of carpets of that period of time constitute the main resources of this study and confirm our hypothesis of great effect of symbolism on Iranian carpet designing. In this study, I have introduced the theoretical grounds of carpet patterns symbolism and for the first time a classification is drawn up which may be used as a starting point for other studies.

Each civilization make own culture and cultural productions that have sign of identification of that culture. Islamic civilization and its genuine culture is settled this identity in obey of god’s commands and Moslems are innovated some beautiful productions that symbol of this delivery. Prayer rug is one of these productions. It is necessary to Moslems to pray five times in a day. Among Turkmen people, it is necessary to exist one ore some prayer rug in bride’s trousseau. This inquiry is tried to introduce kinds of prayer rugs and their patterns and symbols.

Carpet weaving is an indispensable part of artistic, economic, social, and cultural heritage of Iranian civilization. This industry has been long associated with the name of Kashan. In this study the role of attitude change in job culture and tendency to work outside home and do office work in carpet weaving industry in Kashan is investigated. A sample of 926 families participated in the study. Two instruments were used for data collection; a questionnaire and an interview. A significant correlation was observed between change in attitude towards working outside and several variables of carpet weaving (r=.289/ Sig. .01).

In the field of Iranian hand-woven rugs, there are different regions with varied histories some of which are still unknown or neglected. Among these are the Shariat-madar Hur rugs which belong to the ancient region of "Eij" and not long ago, were considered as unique masterpieces of carpet-weaving in Fars province. Definitely, one of the essential investigations in the field of hand-woven rugs is to uncover these cultural treasures from the mysteries of time. The present study aims at introducing this unknown identity with all of its features including designs and concepts hidden in its symbolic ornaments. By using field and library research methods, this paper tries to bring the potentials of the inventive and anonymous weavers of this particular type of rugs to the attention of the researchers and admirers of Iranian rugs. The revealed facts in this study can contribute to an increase in the required information in researching about and planning Iranian carpets. Furthermore, this original study prevents the information regarding this rug from disappearing and contributes to the revival of this type of rug in the region of Eij and Estahban.

“Garden” and “Carpet” are the most expressive Iranian artworks rooted in Iran’s culture and civilization which show beliefs, values and interests of Iranian artists, both garden and carpet designers. This paper studies the relations between these two valuable arts in Iran. At first the background of two fields has been reviewed and then the designs of historical gardens and garden carpets have been compared. On the other hand, this paper studies the status of garden and Paradise in Iranian beliefs and customs and also in carpet designing.

European tapestries and Persian kilims are the most useful types of flat and non-pile textiles in both regions bearing differences in terms of appearance such as: design, motif and color and texture and also in terms of specific functions which have been assigned to them. This study, therefore, has been conducted with the aim of identifying and comparing these valuable handmade textiles so that it may provide some grounds for improvement and development of Persian kilims while preserving their artistic identity. Although Iranian kilims and European tapestries use similar tools and materials and weaving technologies, but due to certain cultural and spiritual characteristics of Iran and Europe, they are different in terms of designs and patterns, color compositions, sizes as well as functions. Library-based and documentary studies were performed for achieving the aim of the paper and reviewing and comparing these types of Iranian and European handmade textiles revealed many similarities and differences

Marketing mix is one of the most important devices that is used in marketing planning. Marketing mix refes to factors and controllable variables that Marketing managers use to satisfy target customers. Marketing scholars identify different factors for different products. In this research at first we proposed five factor model for carpet marketing mix. Then we tested and ranked these factors. Findings showed that historical and artistic gentility is the most important factor in marketing mix. Then promotion, product, price and at last place are other factors in marketing plan. 

 Bird motif has always had an important place in Iranian artworks. Various patterns of birds have been presented in all types of Persian art like carpets. Bird motifs, both in abstract and naturalistic forms, can be found in Iranian carpet design. This paper, after studying the role of bird motif in Iran's art and literature, introduced the formal and conceptual aspects of the motif in "Kheshti" design pattern. For this purpose, some images of Kheshti carpets of Chaharmahal and Bakhtiari have been illustrated. This is a descriptive research and data collection has been accomplished using library-based studies, written literature and images

Iranian carpet is a valuable and applied art treasure among the human arts that has been representative of Iranian culture and potentials since ancient times. Over the ages, this glorioushand-woven artwork has been subjected to damage and risks that sometimes have leads to destruction of some of its finest samples.Subsequently, some people have started repairingthe damaged carpetssometimes for earning their livelihood and some due to their passion for art. However, these repairs aren’t always correct and scientific, and lack of proper understanding of damage, damaging elements and lack of required skills in rug restoration have led to accelerated carpet destruction. In this research, damages, extent of damagesas well as scale of damagesare studied in Iranian carpet. So, at first major damaging factors, i.e. human, physical, biological and chemical factors have been studied and then the scale of damages including naps, knots, woofs, and cordshave been dealt with.Subsequently, they are groupedintoinner-structural,outer-structural and marginalgroups. Such classification is more detailed comparing former researches and also presents a new way to grouping the damages. In the field study section, some samples of these three groups along with the reasons for such damages are presented. Research findings show that many of inner-structural damages are related to the phase prior to weaving and during the weaving.Sound perception of the damagingelements and types and level of damage can be used for appropriate restoration without destroying the originality of the carpets.

Renovating carpets is done in a seating position on the floor, using simple tools. To improve the seating position of Iranian carpets renovators and reduce ergonomic problems, and to repair the connection of damaged carpet to frame, this three-phase study is carried out on 72 menders of 12 mending workshops in Shiraz, their way of working and their tools. The first phase studies symptoms of musculoskeletal disorders. The second phase studies connection of carpet to the support during mending. A proper work station was designed, based on the findings and needs of target population with simultaneous inclusion of the outcomes of the first two phases. The result of the first phase showed that most diseases or complaints are related to the knees, back and waist. It was concluded that amendments can be focused on the removal of undesirable situation of mentioned areas through design and construction of workstation. The results of the second phase show that the method of using some mending tools during mending interventions can lead into damages to the carpet and mender. The third phase of the study is based on the physical dimensions of the Iranian menders and correct connection type of rug to the support for mending designed and built workstation. Assessment of working situation is done before and after the intervention and final scores are compared in both cases. Results show that working on the designed table improve the situation of trunk and legs, but it worsens the forearm and upper arm situation. This revealed the effectiveness of corrective action. Meanwhile, using general arms to latch carpet onto the support prevented new damages to carpet