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Mr Mir Mohammad Asadi, Mr Mohsen Barzegari, Dr Habib Allah Mirghafoori, Mrs Zahra Sadeqi,
Volume 6, Issue 16 (9-2010)
Abstract

University is a learning institution that train students in economic, social and cultural fields and develop their professional skills which causes opportunities for their progress and prepares them to enter the working areas. The growth and spread of these institutions have led to the significance of customer-centered strategies and to improve their services. To this end, the ServQual methodology was applied to identify customer perceptions of the actual service received. However, a questionnaire consists of 5 dimensions and 27 questions used to collected the data. Finally, characteristics/quality components were prioritized with fuzzy-TOPSIS technique that meets the requirements of students as customers of the educational system. The results show that the quality of educational services are in medium level. Also, ranking of quality parameters demonstrate that visually appealing facilities and recording educational documents of students are the best and worst quality components, respectively. Some suggestions are made to improve the most significant quality parameters of educational services. 

Dr Seyed Abbas Heydari, Mr Nima Saeedi,
Volume 7, Issue 19 (9-2011)
Abstract

The purpose of this paper is to survey the impact of competitive intelligence on Iran’s carpet industry competitiveness. To measure competitive intelligence, we applied three dimensions including: social-strategic intelligence, technologic intelligence and market intelligence; and for measuring competitiveness, internal resources, situation in markets and creativity and innovation indices were utilized. First of by applying Pearson correlation and regression tests, positive and meaningful influence of competitive intelligence and its dimensions on competitiveness were demonstrated. Subsequently, the results of using Average test showed that all variables apart from social-strategic intelligence were at favorable levels. Finally by utilizing fuzzy TOPSIS technique, competitive intelligence indices were ranked and “ensuring of continues relationship with customers”, “feedback to customers” and “strategic planning” were selected as the most important ones.


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